Bebo

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Bebo: third most popular social network in the United States

The creation and explosion of the phenomenon of widely used social networks, has made many people in various parts of the world will ever be known, shared tastes, interests, or even sentimental in pairs or groups of friends or work. Without being an excellent tool for promoting companies and products, mainly aimed at a target of young people. A great wave of social networks, has joined Bebo, a network is not very popular in Spanish-speaking countries, but equally we must talk about it because it is well known in Northern America and English-speaking countries.

This network of social games (Blog early, blog often) was created in 2005 by a married couple (Michael Birch and Xochi Birch), and although some had in its early popularity was the purchase by AOL in 2008 which has since been very successful in United States and more popular in other countries like the United Kingdom, Ireland, Australia, Canada and New Zealand, but also has followers in other countries in different languages such as Poland, France, Germany, Holland and Italy to Spain. One reason for the overwhelming success of the network society, due to its creators, the same founders of Friendster and Ringo. Did you know that Bebo is now considered as the third largest social network in the United States? Yes, for example is worth mentioning that in 2006 won the “Popular Vote Webby Award” as one of the best social networks on the web.

Bebo, with characteristics very similar in their functioning and tools with other popular social networks like Facebook or MySpace to name a few. We refer to when you sign up you can share photos, videos, music, hobbies, interests, blogs, and other friends. However, Bebo’s interface can save some differences with its competitors. For example, the user profile is divided into two sections, one devoted to comments by friends and the other is a list of friends. What makes this particular profile is the privacy it enjoys, that is, not everyone can see the profile of the user, the user can place restrictions, such as age for those who view your profile. Strange, but practical. Do not you think?

Bebo goes International

AOL launches its originally British Social Bebo community today simultaneously in Germany, France, Italy, Spain and the Netherlands. Bebo is so far in English-speaking countries and Poland and is attended by its own account internationally to 22 million unique users. In Germany, wants to Bebo users on the shank of the AOL and ICQ Instant Messager build the network to be ushered. Bebo is a kind of focal point in the network: the “World Receiver” collects news feeds various other social media offerings, such as Facebook, MySpace, YouTube, Flickr, Twitter and Delicious. Also incoming e-mails in AOL, Yahoo or Google account will be displayed.

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Bebo suggets new words for Collins Dictionary

UK publisher Harper Collins has Bebo, the network media, to identify the most commonly used slang words young people in Britain today.

Choice of words, in the 30th Anniversary edition of the Collins English Dictionary are naked (much), seen (fresh), attacks (under Mick), friend (depending on something) or hates what it means today as a teenager in a negative person.

The words were short, from a group of 14-18 years and were divided into six categories, money-oriented, cool, friends, girl / boy, street language and humiliation. Bebo is now 10.5 million unique users in the UK give their opinion about the slang words they believe should be included.

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Bebo is going for a drastical redesign

Bebo launches a major redesign of the user’s home this morning, his first since being acquired by AOL for $ 850 million this year. The changes give us an idea of what we could expect from Bebo for the future, and as you might expect from the network, which is now part of AOL’s tight integration with AIM, and easy access to e-mail , multimedia content, and a little twist, aggregation FriendFeed variety of social characteristics.

I think that IM is the ultimate social graph - contacts organized into groups that may contact you in real time. And while AOL may not be in its ability to deposit money into this social network at the beginning of the boom, AIM more than 28 million unique users per month according to comScore. Bebo is the golden goose, which finally makes this concept is a success? Here is a look at what they are up to:
Instant Messaging

Bebo is now possible to AIM screen name with your site and your password. And, similar to other initiatives portability of data, it means that you will be able to see which of your friends already use the AIM Bebo, with an immediate social network, if you access the site for the first time. You can also chat with friends through a friend that the list was in the Bebo interface, which together friends from both Bebo and AIM.

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Interesting marketing in Bebo

How Bebo is the UK & Ireland’s most popular social network, it is no surprise that there are many different ways that businesses and organizations can tap into Bebo as a means to exercise fans, the proliferation of words and simply entertaining people. There are 40million user profiles on Bebo, and it was the soil for sowing some pioneering developments in online communication, perhaps best known for onlilne drama series such as Kate Modern and Sofia’s Diary. The fact that Kate Modern won a BAFTA and one of the most popular episodes of Kate Modern receive 1.5million views (when the Big Brother TV final episode in the same year received only 900,000 views) is a testament to the success of the platform.

The most common and easiest way to the market, Bebo is the creation of a profile page for your product or brand. Hundreds of these pages are there, but I wonder how many percent of them are always actively in use. One of the biggest mistakes companies make is to stick something hurry up and then realize that they do not have the resources to actually do something with the page, Bebo and explore possible “friends”, or worse of all - respond to inquiries. Creating a page on Bebo is the easy part, the administration of the responses, requests, questions - and let’s face it - spam, is quite another. But by far the most successful profile pages on Bebo actually putting something back into the community. Freebies, competitions, fun games and useful widgets are sure to gain more Brownie points than simply hitting a marketing message on a profile page and in the expectation Bebo-ERS, with her. Nobody wants to be associated with an ad.

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AOL to acquire Bebo

NEW YORK, NY, 13 March 2008 - AOL announced today that it signed an agreement to acquire Bebo (http://www.bebo.com), a leading global social media network. Together with its AIM and ICQ network of personal communications, the acquisition is an AOL-premier position in the rapidly growing world of social media with a network of around 80 million users.

With a total membership of more than 40 million worldwide, Bebo is a global social media network connects the town, self-expression and entertainment to enable its users to consume, create, discover and share. Bebo is one of the leading social networks in Britain, and is the number one in Ireland and New Zealand, and the number three in the U.S. users are heavily involved and see an average of 78 pages per usage day. Bebo has around 100 employees in offices in the UK, San Francisco and Austin, TX.

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